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Quick Summary

In this environment of virtual webinars, workshops, and presentations, are you struggling to engage your attendees? Are you interested in some easy tips to help your participants retain more of the information you want to share? I recently attended a great online training presented by Elaina Norlin titled, Simple Ideas for Stronger Engagement, and thought I would share some takeaways.

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In this environment of virtual webinars, workshops, and presentations, are you struggling to engage your attendees?  Are you interested in some easy tips to help your participants retain more of the information you want to share?   I recently attended a great online training presented by Elaina Norlin titled, Simple Ideas for Stronger Engagement, and thought I would share some takeaways. 

From the very start of the presentation, Elaina used color-coordinated text and pictures which allowed for the words on the slide to tie in with the graphics.  I immediately noticed the subtle satisfaction that this created.  Studies show that the average person only retains 10% (versus 20% when face-to-face) of what is shared so be sure to connect through graphics. The what is the why.  What is the idea of the webinar?  How can you divide it up for people?  For adults, four main concepts are optimal, and six is the maximum.  A typical virtual adult attention span is about 4 minutes.  A visual connection is important to draw attendees into the presentation and this can be done with pictures of people and/or places.   

To create an active versus passive presentation begin by identifying a concept and developing some form of interactivity with your audience.  Perhaps ask a reflective question like, think about the last time you... Use polling or videos, share quick tips, and request active learning from your audience.  To pull it all together, determine the why of your presentation and define the clear and core concepts.  Use more graphics and fewer words, and finally, simplify, and repeat the core points.  

Written by

Beth Staats
Outreach & Instruction Librarian, Ebooks MN Coordinator